First you read them here, now get them on your Kindle! Two essays from the FACE social team have been included in a new book collecting together smart thinking on how to do social media research from across the commercial and academic worlds.
On 29 October, the blog NSMNSS (New Social Media, New Social Science) published a “book of blogs” called ‘Social Media in Social Research: Blogs on Blurring the Boundaries’.
This is a collection of over 50 blogs written by researchers from around the world, covering “a researcher’s journey from scoping phases to dissemination, demonstrating how new forms of data produced by social media can be integrated into a researcher’s toolkit.”
Two FACE essays are included:
- Francesco D’Orazio’s ‘The Future of Social Media Research’, first published in Research World magazine. In this post, Fran outlines the 10 ways to tackle the challenges facing the research industry’s use of social media monitoring.
- Jess Owens’s ‘10 Tactics For Rigour in Social Media Market Research’ outlining how you can ensure the insights from your research project are robust.
NSMNSS (New Social Media, New Social Science) is a blog that brings together academics, researchers and social scientists to discuss whether social science researchers should embrace social media, and what the implications would be if these methods and practices were used. The blog is jointly owned by NatCen Social Research (Britain’s leading independent social research institute) and SAGE, the research methods publishers.
In the social media research field we’re constantly trying to find new ways of getting insight, solving problems – and working out how to do this accurately, ethically and efficiently. We think it’s really valuable for NSMNSS to be supporting this dialogue between commercial and academic researchers who often have very different priorities. There’s a lot we in market research can learn from academic discussions of what can be legitimately deduced from a given method versus what’s just speculation or error. And we hope our focus on actionability might inspire some students to think more widely about how they might connect their research through into real-world applications.
Despite these differences, both sides are united by a keen interest in what’s next when it comes to making sense of social data. Pulsar has partnered with researchers at the University of Sheffield and 3 other universities to explore new techniques and technologies in visual social media and image analysis, and we’ll be reporting back from the first conference this Friday.
So here’s to blurring the boundaries between research worlds! It’s a fascinating and exciting place to be working.
Interested in Social Media In Social Research? Head over to Amazon to learn more and download the Kindle eBook.
Or find out more about how media research can help you by emailing us on
info@facegroup.com
